Audience for review assignment

Since as long as computers have been around, there has been a debate about which one is better Mac or PC. It is no surprise that sales history shows that PC has dominating numbers compared to Macs. But as of late Macs have gotten much attention especially from the younger crowd ranging from about 15 to 25. Everyone in this age group sees the commercials all the time, showing Mac’s as the hip young guy and PC’s as the nerdy old-timer. Mac’s are seen as the hip choice lately by many young adults, especially college students I have noticed. To many young people the actual hardware of the computer comes second to the design and look of the computer. Small things that Mac’s have like the magnetic charger and the hi-tech touch pad grab their attention while the important things like processor and RAM sit on the back burner. I think that also many students like Mac’s because the fact that they see other students with them and they want to fit in. I even asked a friend of mine who has one why he got it and he responded because it is, “cool”. I guess that they like to have the same things as their friends so that they are more socially acceptable. I believe that students need to look beyond the cover of their computer. Although Mac’s my have a sleeker and more stylish exterior compared to most PC’s, their internal components are far behind PC’s, when it comes to the technology. It is also hard for me to understand how so many students can afford Mac’s especially since many are paying for college. Mac’s cost upwards of 50% more than PC’s for the same hardware. Apparently many students are willing to pay the high price just to look fashionable. Mac has done a good job with targeting the right audience though. Everyone sees their commercials or knows someone with an iPhone and that gets many younger students hooked on Mac’s. Many of the students that own a Mac computer seem to either be one of two, a preppy type guy or girl which use the computers because there cool or an artistic person that actually uses them for the purpose they were made for, artistic programs. Many students just need to know the real information behind Mac computers and not just the cool, stylish features that draw most customers in. Students need to learn to break away from the pack and go with what’s cheaper and better quality, It will save them money and will benefit them in the long run.